Kim Thompson-Pinder Didn’t Know Who She Wanted to Work With

Kim Thompson-Pinder Didn’t Know Who She Wanted to Work With

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Joining me for Episode #29 of “the My Favorite Mistake” podcast is Kim Thompson-Pinder and she calls herself the “the extraordinary word ninja.” Kim is Owner/Chief Visionary Officer at RTI Publishing House, and she is the author of five books. Her most recent title, being released soon, is Author to Authority (click for a free preview). Kim is also host of a podcast of the same name.

You'll hear Kim talk about that colorful phrase and why she uses it. You'll learn about her favorite mistake of getting overwhelmed with clients — how she just “fell into” this sort of work and she didn't clearly define who she would want to work with. Is it a mistake to not have a book? Maybe not, but Kim will talk about the value of having a “signature book” that defines you and your business.

I think you'll enjoy the conversation, as I did.

You can listen to or watch the episode below. A transcript also follows lower on this page.

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It really came down to not knowing who I wanted to work with. -- Kim Thompson-Pinder

Don't write a book for everybody. "If you want your book to be effective and a marketing tool that builds your business, it needs to be targeted. "

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Automated Transcript (May Contain Mistakes)

Mark Graban is an internationally-recognized consultant, author, and professional speaker who has worked in healthcare, manufacturing, and startups. His latest book is Measures of Success: React Less, Lead Better, Improve More. He is author of the Shingo Award-winning books Lean Hospitals and Healthcare Kaizen, as well as The Executive Guide to Healthcare Kaizen. He also published the anthology Practicing Lean that benefits the Louise H. Batz Patient Safety Foundation, where Mark is a board member. Mark is also a Senior Advisor to the technology company KaiNexus. He is also a Senior Advisor and Director of Strategic Marketing with the healthcare advisory firm, Value Capture.